Sponsors
Click a sponsor to view their campaign details and performance data
Industry Benchmarks
Historical ad performance benchmarks by ad type and content category (2019–2025)
Conversion Rate
What % of ad impressions resulted in a lead, download, or sign-up — broken down by content category.
Conversion Rate — WP / eBooks
Conversion Rate — Webinars / Events / Podcast
Conversion Rate — Free Trials / Survey
Conversion Rate — Blog / Article / Course
Conversion Rate
Full data table — all ad types × all content categories × year
Campaign Analytics
Performance distribution across your filtered dataset